BlastOptimize A/B testing tool support

Create a goal and define your conversions

Each BlastOptimize experience must have a measurable objective (a visit, a lead, a conversion, a purchase, etc.). The Goals and Conversions menu, accessible from the left-hand menu, allows you to create and manage as many objectives as needed. To create a goal: Click on Create a goal. Give it a name…
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Ultra-fast streaming vs. standard streaming

Once your experience is configured and tracked, the delivery stage determines how your visitors will be redirected to your variations. BlastOptimize offers two modes: Ultra-fast delivery. Redirection goes directly through the BlastOptimize environment and is almost instantaneous. You can use the default BlastOptimize domain, or configure your own…
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Trigger a conversion per page or per pixel

BlastOptimize offers two methods for triggering a goal: 1. By visiting one or more pages. Create rules on the URL (for example: if the URL contains /confirmation/), and optionally combine several conditions (for example: URL contains /confirmation/ AND UTM Source starts with google). For BlastOptimize to detect…
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Why a dedicated subdomain is recommended for Google Ads

Ultra-fast delivery becomes particularly important with Google Ads: Google is strict about consistency between the domain displayed in the ad and the destination domain. If your ad displays yourdomain.com but the redirection goes through a different domain, Google may reject or limit your campaign. In…
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Configure a dedicated domain or subdomain

In Implementation → Domain, you can configure the domain used to serve your experiments, with two options: Use your own domain or subdomain. Click Configure a new domain, enter your domain (for example, dev.mysite.com), and then submit the request. The BlastOptimize technical team will then provide you with the necessary information to…
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Create rules based on conversion rate

The CVR (Conversion Rate) corresponds to the conversion rate. You can create rules such as: If the conversion rate is greater than 10%, increase the rotation of this variant by 25%. If the conversion rate is less than 5%, decrease the rotation by…
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Understanding and activating Autopilot

Autopilot allows BlastOptimize to automatically adjust the traffic distribution between your variants based on their performance: if a variant converts better, it gradually receives more traffic; if it performs worse, its distribution is automatically reduced. You can enable or disable Autopilot at…
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The Experiences Dashboard

The Experiences page groups all your active tests. For each experience, you'll find: the ID, the name, the associated folder, the type (Split URL or Editor Page), as well as access to the Edit, Settings, Tracking, and Distribution tabs. On the right, the main metrics are displayed directly: number of visitors, etc.
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View the history of automatic adjustments

The Autopilot History tab allows you to find all the changes made automatically: distribution changes, dates, triggered conditions and adjustments applied to the different variants — to keep a clear visibility on the decisions made automatically by BlastOptimize.
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Duplicate and archive an experiment

Duplicate: A handy way to start from an existing test without rebuilding the entire configuration. By clicking Duplicate, BlastOptimize creates a copy of the experiment, which automatically populates your Drafts: you can then modify the necessary URLs, variants, or parameters, and then run a new test. Archive: Once a test is complete…
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